Microsoft's Emerging Business Team is led by Dan'l Lewin with a charter to help startups build meaningful partnerships with Microsoft. Dan'l was interviewed recently by Tom Foremski, founder of SiliconValleyWatcher. The video interview is hosted at PodTech.
In the interview Dan'l talks about Microsoft's Silicon Valley campus with over 2,000 employees from groups like xBox, Hotmail, TellMe Networks, IP TV, Live Search, and Microsoft Research. Dan'l also talks about how the Emerging Business Team engages with VC backed startups.
The interview runs 12 minutes and covers these and other topics. Dan'l previously worked at Apple and Next with Steve Jobs. He came to Microsoft 6 years ago to build relationships with Silicon Valley VCs and startups and has expanded the role across the USA and around the world.
Here are a few examples of programs and how Microsoft works with startups.
Become a partner. The first step is to sign up on-line as a partner. Microsoft partners are eligible for lots of free on-line training that covers technology, support and business.
Marketing help. Visit the Partner Marketing Center to learn about how you can participate in Microsoft marketing campaigns and resources to help you build your own campaign.
Build your sales channel. Microsoft has a Partner Channel Builder program that helps you find appropriate channel partners and build alliances.
Get free software and support. The Empower Program for ISVs helps new software companies get software, consulting, and MSDN subscriptions for the low price of just $375. The software alone is worth over $10,000.
Join the ISV community. Microsoft has a special ISV Zone for software companies. Find partners, get leads, get beta software, and get involved in the community.
Microsoft Startup Zone. If you are a startup you should visit the Microsoft StartupZone. The StartupZone is managed by the Emerging Business Team which is focused on helping startups build a relationship with Microsoft. The StartupZone includes links to all the partner programs, blogs written by Emerging Business Team business development managers, and case studies on successful partnerships with Microsoft.
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