Halley did a quick video with me to show how it works. She used the camera and microphone built into her laptop to shoot the video. She pressed submit, and within seconds it was published on the web site. The videos are searchable, and you can follow the video postings of your friends. These are very short videos that are fun, informative, whacky, and interesting.
Seesmic - the Twitter of video? The videos are a lot like Twitter in that people use video to communicate with each other. The videos almost become a running conversation. Short, quick bursts that are funny and sometimes informative.
Can UGC video be interesting? Halley showed me several of her videos on a whole range of topics. Halley is incredibly talented, inquisitive, and funny, so I would watch any video from her. Loic Le Meur, founder of Seesmic, is also an incredibly entertaining guy, and produces great video too. After watching their videos I was hooked. But, will the public at large produce compelling video? I don't know, but I am going to keep an eye on it. I have signed up for the private beta and look forward to trying it.
Porn and Spam? I asked Halley how Seesmic filters out porn and spam. Perhaps because Seesmic is in a private limited beta there isn't any porrn or spam to be found. Once Seesmic opens up to the public they need to be sure they have strong filters. The video goes up so fast, almost instantly, that I can't imagine they process it through any filters. Loic, any comment?
Business model? I am looking forward to using Seesmic. It is free. But, I wonder what the longer term business model will be. It is incredibly difficult to target advertising to random UGC video. YouTube hasn't done it, and I am skeptical that the economics of ad revenues to costs will work out. Maybe a new revenue model will emerge.
What do you think? Do you use YouTube or Twitter? Would you click on ads, or watch video ads pre-roll or post roll? What business models will emerge?